In a significant development, the Confederation of African Football and beIN SPORTS have amicably resolved their differences, reinstating their 12-year, $415 million broadcast contract. This resolution comes after CAF’s abrupt cancellation, accusing beIN SPORTS of unpaid fees amounting to $80 million and citing contractual breaches.
The dispute, rooted in COVID-19-related challenges, threatened legal action but has now paved the way for a renewed partnership.
Key Partnership Restored Just in Time for Africa Cup of Nations Kick-off
The restored partnership is particularly crucial for soccer enthusiasts in the USA eagerly anticipating the upcoming Africa Cup of Nations tournament, scheduled to commence in Cote d’Ivoire on January 13.
This renewed collaboration also ensures continued broadcast access for US viewers during the tournament and other vital competitions, reinforcing beIN SPORTS’ commitment to supporting African soccer.
In a recent statement, Yousef Al-Obaidly, CEO of beIN SPORTS, has underscored the company’s enduring commitment to African football. Since 2009, beIN has consistently invested significantly in rights fees and production costs, ensuring comprehensive coverage of CAF tournaments.
This investment not only supports the growth of African football but also facilitates broader exposure across beIN’s broadcast regions, spanning the Middle East, North Africa, Asia-Pacific, France, and the USA.
Presently, beIN SPORTS is actively airing the African Football League, reminiscent of a continental super league featuring teams from across Africa. Plans for the competition include the implementation of a promotion and relegation system across three geographic areas, showcasing beIN’s dedication to fostering competitive football structures on the continent.
This commitment aligns with beIN’s broadcast of the upcoming Africa Cup of Nations and other CAF competitions, contributing to the global exposure of African football. The current broadcast of the African Football League, culminating in the final’s second leg on Sunday, November 12, between Mamelodi Sundowns of South Africa and Wydad Casablanca of Morocco, further emphasizes beIN SPORTS’ dedication to showcasing the pinnacle of African football talent.
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